Peter Coffee, Salesforce’s VP for Strategic Research, delivered a keynote at a recent Partner Forum that was essentially one, big call-to-action: create better, more innovative products because customers expect more.
Functionality is driven by customer delight.
User experience is a top priority.
75% of people have spent more for superior service.
Move from damage control to proactive customer care.
Your product can’t just be OK. It’s got to be great.