Innovation Defined

If you feel like the word “innovation” is being diluted to the point of meaninglessness, you’re not alone. Thankfully, Horace Dediu has done a nice job of explaining that innovations must be useful, not just new—or even valuable.

When you change the conversation and ask, “what’s useful?” you can talk about the scenarios in which your product gets used. At that point, you’re making real progress towards innovation.